Tito’s Handmade Vodka
Non-utilitarian displays

Since 1995 Tito’s Handmade Vodka has been the US’ Original Craft Vodka. With a classic, rustic, and friendly image the brand has created its own way of appealing to customers. Be it creating a friendly and playful attachment of the brand to pets or its continuous support of charitable causes through its Love, Tito’s evolution Tito’s Handmade Vodka is in a high standing with both its community and market.

The Brief

Tito’s was looking for a new breath of life for their display portfolio. As such, the call was made to propose designs and implementations for the non-utilitarian displays that are used and sometimes lauded in liquor stores around the world. With the strong drive for innovation and originality the brief was set, and our work could begin.

Our Solution

Taking the base elements of the different areas that Tito’s needed development of, we created different applications for the branding, displays and interactions that customers would encounter in any location. These implementations were created from the ground up and are aimed at taking root within the limited mindshare that the product can have within a customer’s brand awareness. Modular in their approach, they can be scaled up or down depending on the spatial limitations that any particular store should have.

Client

Tito’s Handmade Vodka

Industry

Beer Companies, Liquor

Descipline

Promotional, Print, Game

region

Canada

Partner

HH Global

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